Fashion edition live · Pet edition next

Understand your customers

Ellis groups your customers by how they buy and builds the audiences worth reaching. That means full customer visibility, personalized campaigns, and data-driven decisions that bring more back from every marketing dollar.

See the editions

Ellis comes with the team that built it.

We connect your sales, set Ellis up for your stores and run the first campaigns for you.

Then we stay with you. We show you what each campaign brought back, what to do next and how your team can use Ellis on its own.

How to apply

What Ellis does

Five parts, one picture of your customers. Pick one to see it work.

Every customer, once

Ellis matches records from your registers, loyalty program and online store into one customer, even when the name or email is different.

Matches you can check

Each match shows why it was made. You confirm the unsure ones in one click.

One history per customer

Every purchase, store and channel on one profile.

Counts you can trust

The same person is never counted twice.

Your customers, by how they buy

Ellis groups your customers by what they buy, how often and how much, and shows who moves between groups.

Ellis segments screen, Pet edition, demo data

Groups with plain names

Weekly kibble regulars or new this season. Names your team can act on.

See who is slipping

Ellis flags regulars who come in less often, while there is still time to bring them back.

See who moved

How many customers moved between groups in the last 90 days, and where they went.

Audiences ready to reach

Combine a group with filters like spend, last visit or store, and see at once how many customers you can reach.

Size before you send

See how many customers are in the audience and how many you can reach by email or text.

Their value in dollars

See what the audience spent in the last 12 months before you choose an offer.

Ready to send

Export the list to your email or text tool, or save it for later.

Inside Ellis

Real screens with demo data. Your Ellis shows your stores and your customers.

The week at a glance

Customers, sales and who needs attention, on one screen. Fashion edition.

Every customer, in full

Purchases, pets, campaigns and matches on one profile. Pet edition.

One Ellis, shaped to your kind of store

Fashion

Live

For fashion and apparel stores with customers who come back.

Who it fitsOne store or a few, with a loyal base and a new collection every season.

Shaped for itEllis reads sizes, styles and seasons, and who buys at full price and who waits for the sale.

TodayLive today at a fashion retail chain.

Pet

For pet stores whose customers buy the same things again and again.

Who it fitsIndependent pet chains with 3 to 30 stores that sell food, care and accessories.

Shaped for itEllis will follow refill cycles, so you know when a customer is about to run out, and for which pet.

TodayWe are taking 3 founding pet chains. Applications close October 31.

See the Pet offer

Running today

Ellis runs today on the real sales of a fashion retail chain.

Ellis overview screen on a fashion retail chain's live store data

Apply for Ellis

Any edition. Two steps, and you speak with the people who build it.

Step 1

A short form

Tell us about your store and what you want to know about your customers.

Step 2

A call with us

Book a time. We look at your store with you and tell you plainly if Ellis fits.